About Us

Living the Kind+Life

What is getting in the way of the life you want to live?

Maybe you want to sleep better. Feel more relaxed. Quiet a busy mind. Feel more comfortable in your body. Enjoy an evening with friends. Or simply find a cannabis or hemp product you can feel good about buying.

At Kind+Life by CBD Remedies, we make it easy to shop the way you want to shop.

Know exactly what you need? We’ll help you find it quickly.

Want guidance? We’re here to listen, answer questions and help you understand your options.

No pressure. No judgment. No complicated process.

We believe feeling better—and enjoying life more fully—can create a ripple effect. When people feel good, they have more capacity to be kind to themselves, to the people and animals they love, and to the world around them.

That idea became Kind+Life.

From CBD Remedies to Kind+Life

Our story began in Nebraska in 2017 as CBD Remedies, during the early years of the modern hemp industry.

Since then, thousands of customer conversations have shaped the way we think about cannabis, wellness and service.

We learned that people rarely walk through the door because they want to become experts in cannabinoids. They usually want something much simpler: to sleep, relax, feel better, enjoy themselves, or find a product they can trust.

CBD Remedies evolved into Kind+Life to better reflect that philosophy.

Today, we combine thoughtfully curated products, practical education and genuine human guidance to make shopping for hemp and cannabinoid products easier.

Thoughtfully Curated. Expertly Guided.

We don’t put a product on our shelves simply because it’s popular.

Kind+Life carefully evaluates the brands and products we carry, with attention to quality, transparency, formulation and third-party laboratory testing.

Our selection includes THCA, CBD, Delta-8 THC, Delta-9 THC, CBG and CBN, with products such as THCA flower, gummies and other edibles, tinctures, topicals, disposables and pet wellness products.

We also develop our own Kind+Life products and formulations, combining product knowledge, customer feedback and scientific expertise.

Because what’s inside matters.

Wellness, Relaxation—or Simply Enjoyment

Cannabis doesn’t have to fit into one box.

Some people use cannabinoids as part of a wellness routine. Some want to unwind, relax or get a better night’s sleep. Others simply enjoy the psychoactive experience of THC.

All are welcome here.

We believe recreational use can be both enjoyable and responsible. Understanding potency, cannabinoid type, serving size and personal tolerance can make a big difference in the experience.

Our job is not to tell you how you should use cannabis.

Our job is to make it easier to understand what you’re buying, how products differ and what you may want to consider before choosing one.

Guidance When You Want It

THCA. CBD. CBG. CBN. Delta-8. Delta-9. Full spectrum. Broad spectrum. Terpenes. Potency.

There’s a lot to sort through.

But shopping at Kind+Life doesn’t have to feel complicated.

Know what you want? We make it easy to find it and get on with your day.

Not sure where to start? We’re happy to help.

Our team can explain product differences in straightforward language, help you compare options and answer questions when you want the extra guidance.

You decide how much help you want.

We’re here when you need us.

We Know the Science. Ask Us When You Want It.

Kind+Life co-owner Dr. Andrea Holmes, Ph.D. is a chemist, cannabis scientist, published author, educator and product formulator. Her expertise helps shape how we evaluate products, educate our team and develop Kind+Life formulations.

That knowledge is here when you want it—but you don’t need a chemistry lesson to shop with us.

Have questions? Ask. Know what you want? We’ll make it easy.

More Boutique. Less Smoke Shop.

We intentionally created Kind+Life to feel different.

Our Lincoln, Nebraska store is warm, welcoming and approachable.

You don’t have to know cannabis terminology before you walk in. You don’t have to fit a certain age group or lifestyle. And you never have to feel awkward asking a question.

Some customers are brand new to hemp or THC. Others know exactly what they want.

Both belong here.

No intimidation. No judgment. No pressure.

Just thoughtful products, knowledgeable people and an easy, comfortable shopping experience.

Quality, Transparency & Responsible Use

The hemp industry has changed dramatically since we entered it in 2017, and it continues to evolve.

Our standards haven’t.

We look for appropriate third-party laboratory testing and transparent labeling, and we pay attention to the manufacturers and formulations behind the products we carry.

For intoxicating products, we also believe good information matters. Understanding potency, starting cautiously with unfamiliar products, storing products securely and never driving while impaired are all part of responsible use.

We believe customers deserve to understand what they’re buying—and businesses should be willing to stand behind what they sell.

Trust isn’t something we can put on a label.

It’s something we have to earn.

Community. Advocacy. Education.

For Kind+Life, advocacy is part of the job.

Kind+Life owners Andrea Watkins and Dr. Andrea Holmes, Ph.D. have both served in leadership with the Nebraska Healthy Alternatives Association (NEHAA), Nebraska’s trade organization for the hemp-derived products industry. Through NEHAA, we have worked alongside other Nebraska businesses to advocate for responsible access, appropriate standards and a sustainable hemp industry.

When Nebraska hemp businesses faced cease-and-desist actions that threatened the industry, we also helped form the Business Alliance Group (BAG), bringing businesses together to share information, resources and strategy rather than face those challenges alone.

Our involvement reaches well beyond Nebraska.

Dr. Holmes is nationally recognized for her expertise in cannabis and cannabinoid science and has traveled extensively to contribute her scientific expertise to hemp-related legal, regulatory and educational efforts across the United States.

We believe the future of hemp should be shaped by good science, responsible businesses, sensible regulation and informed consumers—not fear or misinformation.

That’s why we continue to show up: in Nebraska, across the industry and wherever education and advocacy can make a difference.

Nebraska Roots. A Growing National Community.

Kind+Life was born in Nebraska, but our reach goes well beyond our local store.

Customers across eligible U.S. states can shop Kind+Life online for many of the same THCA, CBD and hemp-derived cannabinoid products available in our Lincoln location, subject to applicable laws and shipping restrictions.

Our scientific, educational and advocacy work also connects Kind+Life to the broader national conversation around cannabis, hemp, product quality and responsible access.

We’re proud of our Nebraska roots.

But we’re building Kind+Life for a much larger community.

The Next Chapter of Kind+Life

Cannabinoids are an important part of our story.

They aren’t necessarily the end of it.

We’re continuing to explore the intersection of wellness, healthy aging, emerging science and products that may help people live better, while continuing to develop Kind+Life products we’re willing to put our own name behind.

Whatever comes next, our standard stays simple:

Is it thoughtful? Is it credible? Is it useful? And does it belong in the Kind+Life?

If the answer isn’t yes, it doesn’t belong here.

Live the Kind+Life

Whether you visit us in Lincoln or find Kind+Life online from somewhere across the country, we want shopping with us to feel easy, informed and comfortable.

Come in knowing exactly what you want.

Come in with questions.

Come in because you’re curious.

We’ll meet you where you are.

Because sometimes what you’re looking for is better sleep.

Sometimes it’s relaxation.

Sometimes it’s relief from a stressful day.

And sometimes it’s simply a really enjoyable experience.

Whatever brings you here, we’re glad you found us.